Color Assure Primer

Color Assure Primer

Our first pre-cleanse treatment creates a shield that helps protect color by repelling water. Simply apply 1-2 drops into your palm, and smooth it onto hair before you shampoo. Add more if necessary for thicker hair or longer lengths.  Begin and focus on the tips and massage up towards the roots.   Hair should feel soft and silky, not saturated, with optimal amount of product applied. Infused with white orchid extract, this revolutionary formula keeps color vibrant 2X longer.*

* based on Prewash Primer, Shampoo and Conditioner use over 8 weeks vs. non conditioning shampoo



Cyclopentasiloxane, Cyclohexasiloxane, Dimethiconol, Phenyl Trimethicone, Cocos Nucifera (Coconut) Oil, Aminopropyl Dimethicone, Fragrance (Parfum), Dimethicone Crosspolymer, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Argania Spinosa Kernel Oil, Phalaenopsis Amabilis Extract
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