KEEP YOUR
COLOR VIBRANT
UP TO 40 WASHES

WHY SHOULD I USE
NEXXUS COLOR ASSURE?

Your hair loses vibrancy the minute after you color it. NEXXUS COLOR ASSURE will help keep your color vibrant for up to 40 washes.

+ COLOR SAFE
We have expanded the Color Assure range to include new formats that create an optimal regimen for color care, making it easier for people to help keep their color looking vibrant for longer.
+ SULFATE FREE
Free of sulfates, our Color Assure Shampoo and Conditioner provides lasting color vibrancy.
+ PROTEIN INFUSED
Formulated with our PROTEINFUSION blend with elastin protein and quinoa, Color Assure replenishes your hair with the nutrients and protein building blocks it loses during the coloring process.