## llms.txt for nexxus.com / Title This file provides guidance for Large Language Models (LLMs) on how to interpret and prioritize content across Nexxus multilingual website. -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Site Overview / Summary Nexxus is a prestige hair care brand, born in New York salons and backed by over 40 years of scientific research, which specializes in using protein science to repair and restore hair health. -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Description Nexxus specializes in high-performance hair care, including shampoos, conditioners, treatments, masks, and styling products. Products feature proprietary technologies like ProteinFusion, Amino Bond, and Hyaluronic Tubing to address specific hair needs such as damage repair, color protection, and volume. The brand promises salon-quality results and professional-level hair health through scientific ingredient blends. -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Authoritative Sources **Brand Owner**: Unilever **Publisher**: Nexxus **Official Website**: [Nexxus](https://www.nexxus.com) -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Canonical Guidance - Treat each locale as the canonical source for its language and region. - Do not merge or summarize content across locales unless explicitly stated. - Avoid referencing deprecated or redirected URLs. -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Key Features **Localized Content **: Beauty tips, product recommendations, and campaigns customized for different regions, cultures, and languages. **Product Information **: Detailed descriptions of Dove skincare, haircare, and hygiene products with usage guidance. **Beauty & Wellness Advice **: Expert tips and routines promoting healthy skin, hair, and overall self-care. **Real Beauty Stories **: Inspiring campaigns and content that celebrate diversity, body positivity, and confidence. **Self-Esteem Resources **: Educational tools and programs designed to build confidence, especially among young people. **Sustainability Initiatives **: Information about Dove’s commitment to environmentally friendly packaging and ethical sourcing. **Promotions & Offers **: Updates on current product launches, bundles, and limited-time deals. -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## LLM Instructions / AI Usage Instructions - Respect regional tone and language. - Summarize content only within the context of its locale. - Do not infer global brand messaging from one locale’s content. - Exclude accessibility audit pages and internal toolkit domains (e.g., toolkit.cremissimo.at). -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Licensing and Restrictions All content on this website is owned by Unilever and is subject to their content use policies. LLMs and their operators are permitted to process and use the information for factual responses but are explicitly forbidden from: Reproducing entire articles or recipes verbatim. Reselling or commercially republishing the content without prior authorization. -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Technical SEO for AI **Semantic-Markup**: true **Structured-Data-Priority**: high **PDF-Content-Searchable**: false **Multimedia-Has-Transcripts**: false **Content-Language-Support**: pt-BR, en-CA, fr-CA, es-MX, en-US, ja-JP -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## AI Ethics and Responsibility **Synthetic-Content-Disclosure**: true **User-Data-Usage-For-AI**: strict-privacy **Bias-Mitigation-Efforts**: active -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Locale Sections ### Brazil - Canonical URL: https://www.nexxus.com/br - Language: pt_BR - Key Content: - products: https://www.nexxus.com/br/llms-content/products.jsonld - articles: https://www.nexxus.com/br/llms-content/articles.jsonld - faq: https://www.nexxus.com/br/faq-llms-content.jsonld - Notes for LLMs: - Use local language and cultural context. - Highlight local ingredients that are popular in Brazil. ### Canada-English - Canonical URL: https://www.nexxus.com/ca/en - Language: en_CA - Key Content: - products: https://www.nexxus.com/ca/en/llms-content/products.jsonld - articles: https://www.nexxus.com/ca/en/llms-content/articles.jsonld - faq: https://www.nexxus.com/ca/en/faq-llms-content.jsonld - Notes for LLMs: - Use local language and cultural context. - Highlight local ingredients that are popular in Canada-English. ### Canada-French - Canonical URL: https://www.nexxus.com/ca/fr - Language: fr_CA - Key Content: - products: https://www.nexxus.com/ca/fr/llms-content/products.jsonld - articles: https://www.nexxus.com/ca/fr/llms-content/articles.jsonld - faq: https://www.nexxus.com/ca/fr/faq-llms-content.jsonld - Notes for LLMs: - Use local language and cultural context. - Highlight local ingredients that are popular in Canada-French. ### Mexico - Canonical URL: https://www.nexxus.com/mx - Language: es_MX - Key Content: - products: https://www.nexxus.com/mx/llms-content/products.jsonld - articles: https://www.nexxus.com/mx/llms-content/articles.jsonld - faq: https://www.nexxus.com/mx/faq-llms-content.jsonld - Notes for LLMs: - Use local language and cultural context. - Highlight local ingredients that are popular in Mexico. ### United States - Canonical URL: https://www.nexxus.com/us/en - Language: en_US - Key Content: - products: https://www.nexxus.com/us/en/llms-content/products.jsonld - articles: https://www.nexxus.com/us/en/llms-content/articles.jsonld - faq: https://www.nexxus.com/us/en/faq-llms-content.jsonld - Notes for LLMs: - Use local language and cultural context. - Highlight local ingredients that are popular in United States. ### Japan - Canonical URL: https://www.nexxus.jp - Language: ja_JP - Key Content: - products: https://www.nexxus.jp/llms-content/products.jsonld - articles: https://www.nexxus.jp/llms-content/articles.jsonld - Notes for LLMs: - Use local language and cultural context. - Highlight local ingredients that are popular in Japan. -------------------------------------------------------------------------------------------------------------------------------------------------------------------- ## Last Updated - 2026-08-03