Our exclusive PROTEINFUSION blend with Keratin Protein and Violet Pigment tones down brassiness on blonde or silver hair giving you cooler, brighter, smooth blonde after just one use.
Born in salon and perfected by science, each Nexxus system is crafted with proteins extracted from nature's most precious ingredients. NEXXUS BLONDE ASSURE Purple Shampoo with our exclusive PROTEINFUSION blend with Keratin Protein and Violet Pigment. This Color toning shampoo, with purple pigments tones down brassiness on blonde or silver hair giving you Cooler, brighter, smooth blonde after just one use.
Use 1-2 times a week to help neutralize brassy tone. Leave in for 1-5 minutes each time. Follow with COLOR ASSURE CONDITIONER..
Formulated with Keratin Protein & Violet Pigments to tone down brassiness and brighten colour.